GLOBAL OPPORTUNITY

For A Healthy Planet, Just Eat Less Red Meat

​​PROPOSAL

How can we make an active contribution as individuals to reduce the effects of climate change? Ruminant livestock (cattle, sheep, and goats) use two-thirds of global agricultural land and contribute roughly half of agriculture’s production-related emissions. Beef is the worst polluter. Bottom line, choosing chicken, pork or vegetables instead of beef, dramatically decreases your environmental footprint.

​PROGRAM IN DEVELOPMENT

Inviting chefs, food scientists and journalists, meat industry pro’s, agriculture representatives – to share space and meals for a week. Conversations will cover conservation and nutrition – farm to table, zero K, vegetable vs. animal protein. All will share responsibility for purchasing, prepping, and cooking. New recipes will be designed. A concise set of dishes will be designed to be adopted in leading restaurants and catering menus.

LOCATION

Frascati, Roma, ITALY

HOSTS

Micara Family

PROSPECTIVE PARTICIPANTS

Marlow+Sons, Marlow and Daughters, NYC
Ottolenghi
Allison Roman
Padma Lakshmi

ART OUTPUT

Cookbook + Video Tutorials

REFERENCES

Stats on the harm of farming cows

http://holdthebeef.org/

Sustainable food future

https://wrr-food.wri.org/